Until next Sunday 19th, as part of the Christmas programme of the Madrid City Council, under the auspices of the Italian Embassy and together with the Centro Cultural Conde Duque, the Instituto Italiano de Cultura will offer an extraordinary Italian digital art show of Do human beings need human beings?, devised and projected by Italian artists specifically for the Conde Duque building.
During these three days, nine artistic studios will present their daring videomapping creations, projected specifically for the architectural surface of the iconic Conde Duque, specifically on the wall of its tower, located in the central courtyard. The artists reinterpret the theme of the dynamic connection between natural and artificial matter, between reality and illusion, representation and reflection. A suspended bridge between the physical and the digital world; a reflection on the human-technology relationship and on the impact of the digital on our daily lives, raising a question about the real need of human beings: do human beings need human beings or technology more? The nine artists invited to exhibit are: Flxer, Kanaka Studio, Luca Agnani, Michele Pusceddu, Mou Factory, Olo creative farm, Pixel Shapes, The Fake Factory and Woa Creative Company.
Madrid will close the international tour of the Farnesina Digital Art Experience project, promoted by the Italian Ministry of Foreign Affairs and International Cooperation in collaboration with Bright Festival, which during the month of December has also travelled to Lyon and Buenos Aires, on the initiative of the respective Italian Institutes of Culture. After Lyon and Buenos Aires, Madrid will host works by Italian digital art studios, invited to reinterpret the theme: Digital Humanism in the 21st century.