The logo is an important component of the brand, reflecting its concept and style. It takes much time and money to create a corporate badge for a reason: catchy, memorable symbols allow you to distinguish a particular company from its analogues, and the logo itself becomes part of the airline’s advertising. Airline logos of the world may contain the following components:
- Symbols and signs.
- Text elements.
- Alphanumeric components.
- Combined elements where the previous types of logos are mixed.
Quite often you can find airline logos on airplanes. This distinguishes the planes from each other and is part of the image of the airlines. Usually the text logo is located along the side of the aircraft, and its trademark is placed on the tail section or wings.
The largest airline in the world for many years used the colors of the American flag and schematic images in the form of the letter U, shield, and flag stars on its logos. The logo is completely monochrome and created in blue. There is an icon with the image of the globe next to the inscription “United” made in a simple font.
One of the largest US airlines has experienced ups and downs for many years. The company’s logo has been modified several times. Its main element has always been a triangle in the form of the Greek letter “delta” with the addition of the company name. To date, the logo contains a dark red triangle and a laconic Delta inscription to the right of it.
This major carrier from the USA also has a rich history. The newest version of the symbol contains a large Southwest blue inscription and a small heart to the right of it, which contains the font color of the logo and the company’s corporate colors: red and orange.
This airline belongs to the UAE state structures and is based in Dubai. The logo contains a calligraphic inscription with the name of the airline in Arabic and a duplicated word in English. Both inscriptions are made in red with the use of a unique stylish font, the elements and curves of which echo the Arabic script.
Major French airlines operate regular flights to 187 countries of the world in 1000 destinations. Their logo is characterized by restraint and conciseness: there is an icon in the form of a red ribbon to the right of the inscription Air France or AF in blue.
The largest airline in the UK has a strong position in the world rankings. Its logo is made in the colors of the flag of the United Kingdom. The logo includes an inscription with the name of the company and to the right of it an icon in the form of a red-blue ribbon. The logo includes an inscription with the name of the company and to the right of it an icon in the form of a red-blue ribbon.
This airline is located in Australia. The name of the carrier is an acronym that includes the capital letters of the original Queensland and Northern Territory Aerial Services Limited. The brand logo is an orange triangle with a white silhouette of a kangaroo located above the company name in bold oblique black font. There is an inscription “The spirit of Australia” at the bottom of the logo.
China Eastern Airlines
One of the most reputable Chinese carriers is part of the international group of companies Sky Team. In its logo, the company reflected the company’s name in Chinese and English in blue and red, respectively. There is an image of a flying bird in the same colors to the left of the inscriptions.
Many tourists vacationing in Turkey have encountered this popular low-cost airline. The company is distinguished by a favorable price and speed of flights. The airline’s logo reflects the name of the company in red and its symbol, which is a white Pegasus on a golden background.
Over the years of its existence, the airline has managed to acquire a large Canadian carrier and thus, acquire one of the most extensive fleets of aircraft and aircraft equipment in the world. The airline’s logo corresponds to the symbol of Canada. It is a maple leaf circled in a circle with the inscription “Air Canada”. The entire icon is made in red.
The Royal Netherlands Airlines was founded in 1919, making the company one of the oldest in the world. The carrier’s logo has one sky-blue shade and the abbreviation KLM with the image of the crown on top and the small inscription “Royal Dutch Airlines” on the bottom.
Qatar Airways is a relatively young, but very successful airline in the Middle East. The high level of service includes impressive luxury services for VIP passengers. The carrier is famous for a wide range of routes and modern equipment. Its logo is made in brown tones and contains the company name in two languages and an image of oryx. This animal from the antelope family is also a symbol of the country.
This British low-cost airline is one of the three largest representatives of its class around the world. Its logo is laconic. It consists only of a bright orange inscription with the name of the company. The carrier’s planes are decorated with the same, and their turbines and tail are also orange in color.
It is another member of the Sky Team alliance, which carries passengers around Italy and the world. The company was founded in 1946 and eventually expanded the route network and merged with another local carrier. The company’s logo contains a green inscription with a red element in the capital letter.
This is an incomplete list of various airlines in the world and their symbols. Many carriers, as you can see, include their name and a small icon in the logo as a symbol of the company. Symbols are often associated with air themes or regional features and national attractions. The color scheme plays an essential role in the memorability and overall style of the company.