Madrid City Council, through the Delegate Area of Tourism, has prepared, in recent months, a series of instruments to promote the capital of Spain as a safe destination and thus regain the confidence of tourism, which has suffered a significant decline due to the pandemic.
According to a note from the municipal corporation, the city has been a pioneer in the adoption of safety protocols in its tourist facilities and, likewise, is advising the various sectors involved in Madrid’s tourism on the best measures to reduce COVID-19 infection in its reactivation and return to commercial or business activity.
To facilitate this work, the Travel Trade, Connectivity and Madrid Convention Bureau departments, belonging to Madrid Destino, have prepared a series of computer graphics and videos with graphic summaries of the different health and hygiene measures adopted by the sector as prevention against contagion. The creation of this material has followed the recommendations of the Spanish Institute for Tourism Quality, as well as other protocols applied by prestigious organizations and companies such as AENA, Renfe or Metro de Madrid. In addition, all the information has been adapted to the needs of the different activities involved in tourism in Madrid, so that computer graphics are available for airports, hotels, hotels, museums, nightlife, tourist tours, amusement parks, means of transport and congress tourism.
On Friday, the Councillor for Tourism, Almudena Maíllo, visited the Urso Hotel&Spa Madrid, the first five-star establishment that opened its doors in our city last June. This hotel is one of the hotel spaces that have received the advice of Tourism of Madrid in the implementation of its safety and hygiene protocols with the aim that its visitors are safe in the enjoyment of their stay and the many experiences they have prepared. These protocols, with rigorous measures applied to the ordinary operation of the establishment, its workers and its facilities, are also reflected in the guests and clients of the services.
In addition to providing advice, Turismo de Madrid considers it a priority to publicize all these good practices adopted by Madrid’s tourism agents in their establishments and commercial activities during the various professional online tourism events in which it has recently participated, such as City Fair online and Virtuoso Travel Week online.
Similarly, the material produced has been disseminated among national and international tourist agencies, in international tourist associations of which Madrid is an associate member, in the various Spanish tourist offices around the world, as well as in the 33 offices of Turespaña located in 47 markets that are potential sources of visitors to the city.